Airtel song by a&r rahman biography
Airtel song by a&r rahman biography
Airtel song by a star!
Most Trusted Brands 2012: Journey of brand Airtel from AR Rahman's signature tune to 'Har ek friend zaroori'
Most Trusted Brands 2012 Rank: 18
After launching its first circle in 1995, Airtel shifted from being a 'technology' brand to a 'communication’ brand in 2002.
AR Rahman created the signature tune for the telecom giant. From 'Har ek friend zaroori hota hai'to 'Jo tera hai woh mera hai', here's a look at Airtel's ad campaigns over the years.
1995:Airtel launches its first circle
2002:Airtel shifts from being a ‘technology’ brand to a ‘communication’ brand – as the category witnesses high growth and is set to expand beyond voice and text.
Airtel song by a girl
AR Rahman creates the signature tune. Rediffusion YR is the creative agency
2008: The mobile telephony category is in the throes of getting commoditised. India becomes the only market in the world with more than 10 telecom players.
Its time to move away from voice as the basic promise of the categ